You choose Z West Soho. You step outside and you’re immediately immersed in the whirl that is London’s West End. You can be in the Palace Theatre on Shaftesbury Avenue, or the Prince Edward on Old Compton Street in literally ninety seconds. Chinatown will take you a couple of minutes. The shops and street theatre of Covent Garden and Drury Lane, the cinemas of Leicester Square, the National Gallery and Trafalgar Square are just a few minutes more.
Or you could run away with the circus – the endless stream of people, bars, restaurants, clubs, and shops that is Piccadilly Circus.
Next time you visit central London, take an Urbanite stay at suburban prices. Because it’s good for business, and great when you’re ready to play.